OCTOBER 2016
In the past five years ESPN has lost 11,346,000 subscribers according to Nielsen data. If you combine that with ESPN2 and ESPNU subscriber losses this means that ESPN has lost over a billion dollars in cable and satellite revenue just in the past five years, an average of $200 million each year. That total of a billion dollars hits ESPN in the pocketbook not just on a yearly basis, but for every year going forward. It's gone forever. That's not just bad, this is downright cataclysmic. And it's getting worse. In the past year ESPN lost 4.159 million subscribers, that's another $350 million in lost revenue across the ESPN family of networks..........................So where are all these subscribers going? A good theory posited by SportsTVRatings is that the loss is happening three ways, 1. death, 2. cord nevers and 3. cord cutters. Let me unpack those three: first, older people are dying off and they're more likely to subscribe to cable than younger people, second, many younger people don't subscribe to cable at all, hence they're cord nevers and third, many of you are also cutting the cord to save money. Combine all three of these factors and all are working against the cable and satellite bundle.
So let's talk about the ESPN business model. I've written a ton about this, but on its most basic level every channel has a cost in your cable bill. You don't realize it because your cable bill isn't broken down by individual channel cost, but ESPN is by far the most expensive channel on all our cable bills. (ESPN is the most expensive channel costing $6.60 a month. The second most expensive? TNT, which costs just $1.65 a month). Every single cable and satellite subscriber pays around $80 a year for ESPN. With 88.7 million subscribers, that means ESPN pockets around $7 billion a year just in cable and satellite subscription fees. So what makes sports on cable TV a bubble? The fact that ESPN uses the money it receives from cable and satellite subscribers to buy sports rights. And the vast majority of those cable and satellite subscribers never watch ESPN. Your Aunt Gladys, who hasn't watched a sporting event in a decade, pays the same amount for ESPN as you do. What does ESPN do with that money from you and Aunt Gladys and its other 88 million subscribers? It buys sports rights. Presently ESPN is on the hook for the following yearly rights payments: $1.9 billion a year to the NFL for Monday Night Football, $1.47 billion to the NBA, $700 million to Major League Baseball, $608 million for the College Football Playoff, $225 million to the ACC, $190 million to the Big Ten, $120 million -- and potentially growing -- to the Big 12, $125 million a year to the PAC 12, and hundreds of millions more to the SEC. At an absolute minimum it would appear that ESPN presently pays out nearly $6 billion a year to sports leagues just in rights fees. At 73 million subscribers -- our projection for 2021 based on the past five years of subscriber losses -- ESPN would be bringing in just over $6 billion a year in yearly subscriber fees. Sure, advertising money and ESPN2 and ESPNU have to be factored in as well, but you'd also have to add in every other cost that ESPN has to run multiple networks, employee salaries, technology, everything that a major corporation with thousands of worldwide employees has to keep up. And, importantly, you also have to factor in this, ESPN's Monday Night Football contract expires at the end of 2021. Right when current projections would have them hitting just 73 million subscribers...............................
I'm not against ESPN -- or certainly FS1 or NBCSN or CBSSN or any other sports cable channel -- I just see the collapse of the cable and satellite bundle as a major story that most in the sports industry are ignoring. When the bubble officially pops -- and it may well have already popped without most realizing it -- it's going to change everything about sports -- team revenue and player salaries will plummet and the way that average fans consume sports will change rapidly. ESPN isn't going to be the only company hit by the popping of the sports bubble either, but it will be the most significantly impacted by far. Let me explain. Let's use FS1 as an example. FS1 brings in around $1 a month in cable and subscriber revenue. This past year FS1, like virtually all cable channels, lost subscribers. FS1 lost 1.6 million subscribers last year, roughly a third of ESPN's losses. That's not ideal, but that loss cost FS1 $19.2 million in overall revenue compared to ESPN's loss of $350 million. NBCSN and CBSSN lose much less money because they're much smaller businesses and, quite frankly, don't make that much off their cable networks.............cable and satellite bundle is collapsing?
Read The end Of ESPN At The Rest Of The Link...
LINK:
http://www.outkickthecoverage.com/espn-loses-4-million-subscribers-in-past-year-080416
FEB 2017
ESPN again cited as factor in Disney revenue drop, while Bob Iger may stay on past 2018
Another Disney earnings call led to another miss on analysts' expectations (in revenue this time), and again led to ESPN being cited as a reason for the miss................Cable Networks revenues for the quarter decreased 2% to $4.4 billion and operating income decreased 11% to $0.9 billion. The decrease in operating income was due to a decrease at ESPN..........
LINK:
http://awfulannouncing.com/espn/espn-disney-revenue-drop-iger-stay-past-2018.html
In the past five years ESPN has lost 11,346,000 subscribers according to Nielsen data. If you combine that with ESPN2 and ESPNU subscriber losses this means that ESPN has lost over a billion dollars in cable and satellite revenue just in the past five years, an average of $200 million each year. That total of a billion dollars hits ESPN in the pocketbook not just on a yearly basis, but for every year going forward. It's gone forever. That's not just bad, this is downright cataclysmic. And it's getting worse. In the past year ESPN lost 4.159 million subscribers, that's another $350 million in lost revenue across the ESPN family of networks..........................So where are all these subscribers going? A good theory posited by SportsTVRatings is that the loss is happening three ways, 1. death, 2. cord nevers and 3. cord cutters. Let me unpack those three: first, older people are dying off and they're more likely to subscribe to cable than younger people, second, many younger people don't subscribe to cable at all, hence they're cord nevers and third, many of you are also cutting the cord to save money. Combine all three of these factors and all are working against the cable and satellite bundle.
So let's talk about the ESPN business model. I've written a ton about this, but on its most basic level every channel has a cost in your cable bill. You don't realize it because your cable bill isn't broken down by individual channel cost, but ESPN is by far the most expensive channel on all our cable bills. (ESPN is the most expensive channel costing $6.60 a month. The second most expensive? TNT, which costs just $1.65 a month). Every single cable and satellite subscriber pays around $80 a year for ESPN. With 88.7 million subscribers, that means ESPN pockets around $7 billion a year just in cable and satellite subscription fees. So what makes sports on cable TV a bubble? The fact that ESPN uses the money it receives from cable and satellite subscribers to buy sports rights. And the vast majority of those cable and satellite subscribers never watch ESPN. Your Aunt Gladys, who hasn't watched a sporting event in a decade, pays the same amount for ESPN as you do. What does ESPN do with that money from you and Aunt Gladys and its other 88 million subscribers? It buys sports rights. Presently ESPN is on the hook for the following yearly rights payments: $1.9 billion a year to the NFL for Monday Night Football, $1.47 billion to the NBA, $700 million to Major League Baseball, $608 million for the College Football Playoff, $225 million to the ACC, $190 million to the Big Ten, $120 million -- and potentially growing -- to the Big 12, $125 million a year to the PAC 12, and hundreds of millions more to the SEC. At an absolute minimum it would appear that ESPN presently pays out nearly $6 billion a year to sports leagues just in rights fees. At 73 million subscribers -- our projection for 2021 based on the past five years of subscriber losses -- ESPN would be bringing in just over $6 billion a year in yearly subscriber fees. Sure, advertising money and ESPN2 and ESPNU have to be factored in as well, but you'd also have to add in every other cost that ESPN has to run multiple networks, employee salaries, technology, everything that a major corporation with thousands of worldwide employees has to keep up. And, importantly, you also have to factor in this, ESPN's Monday Night Football contract expires at the end of 2021. Right when current projections would have them hitting just 73 million subscribers...............................
I'm not against ESPN -- or certainly FS1 or NBCSN or CBSSN or any other sports cable channel -- I just see the collapse of the cable and satellite bundle as a major story that most in the sports industry are ignoring. When the bubble officially pops -- and it may well have already popped without most realizing it -- it's going to change everything about sports -- team revenue and player salaries will plummet and the way that average fans consume sports will change rapidly. ESPN isn't going to be the only company hit by the popping of the sports bubble either, but it will be the most significantly impacted by far. Let me explain. Let's use FS1 as an example. FS1 brings in around $1 a month in cable and subscriber revenue. This past year FS1, like virtually all cable channels, lost subscribers. FS1 lost 1.6 million subscribers last year, roughly a third of ESPN's losses. That's not ideal, but that loss cost FS1 $19.2 million in overall revenue compared to ESPN's loss of $350 million. NBCSN and CBSSN lose much less money because they're much smaller businesses and, quite frankly, don't make that much off their cable networks.............cable and satellite bundle is collapsing?
Read The end Of ESPN At The Rest Of The Link...
LINK:
http://www.outkickthecoverage.com/espn-loses-4-million-subscribers-in-past-year-080416
FEB 2017
ESPN again cited as factor in Disney revenue drop, while Bob Iger may stay on past 2018
Another Disney earnings call led to another miss on analysts' expectations (in revenue this time), and again led to ESPN being cited as a reason for the miss................Cable Networks revenues for the quarter decreased 2% to $4.4 billion and operating income decreased 11% to $0.9 billion. The decrease in operating income was due to a decrease at ESPN..........
LINK:
http://awfulannouncing.com/espn/espn-disney-revenue-drop-iger-stay-past-2018.html
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