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Speaking of local Ad's?????

recruitsreadtheseboards

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Anyone notice the saturation of Penn State ads on local TV? Funny, I never see Pitt Ads. I never see Notre Dame ads. I spend a lot of time in Michigan and Ohio and don't see ads for Michigan and Ohio State.

PSU is pimping itself out like it is a Super K Mart. They never used to. Are they hurting for enrollment? I know they get (almost) 107,000 people in their football stadium, but is anyone interested in going to school there?

I am just wondering why the constant ad blitz? I thought it was an exclusive place? I don't see Oakmont, Fox Chapel, or Pittsburgh Field Club advertising.
 
Originally posted by recruitsreadtheseboards:

Anyone notice the saturation of Penn State ads on local TV? Funny, I never see Pitt Ads. I never see Notre Dame ads. I spend a lot of time in Michigan and Ohio and don't see ads for Michigan and Ohio State.

PSU is pimping itself out like it is a Super K Mart. They never used to. Are they hurting for enrollment? I know they get (almost) 107,000 people in their football stadium, but is anyone interested in going to school there?

I am just wondering why the constant ad blitz? I thought it was an exclusive place? I don't see Oakmont, Fox Chapel, or Pittsburgh Field Club advertising.
Why don't you write to Pitt to place some ads if it bothers you that much. You know, I have seen Pitt ads in the past.
 
Re: Chinese Proverb!

I was in Hong Kong in the 1980's and learned much and during one meeting a very young talented and confident young man said....."When One Wants To Sell Manure.....Advertise It!"

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When I see those Ad's I often think of Penn State doing it and a few friends that graduated from there no onger walking and talking with that myopic arrogant swagger.

When they thought winning on the GridIron made yjem superior somehow, and others envious, such small thinking and smaller self-esteem within them!

The Penn State CULTure that still thinks that way, is much like the "The Fan" and "PPG" today as well!

images








This post was edited on 4/7 11:25 AM by CaptainSidneyReilly
 
That is exactly right, its not an exclusive place, despite their really, really silly "near Ivy" self-annointed descriptor.

Living in NC, I've seen the college fair things when representatives of local schools talk to parents and prospective students. Most them do a good job of promoting themselves. But not Duke. The last one I saw was awful; not exciting, aloof, not selling the school at all, with a "your probably not going to get in anyway" air. Kids who wanted to apply to Duke were turned off.

They take only a small percentage of the highly self-selected pool of applicants. I'm sure they look very far down their noses at the thought of actually advertising for students.

Basically, their snobbish as*holes, but the point is, the place is exclusive. Penn State, obviously, is not. Not only do they have about 100k for their games, that's how many students they have each year at their campuses. Admission requirements are minimal.
 
Originally posted by recruitsreadtheseboards:

Anyone notice the saturation of Penn State ads on local TV? Funny, I never see Pitt Ads. I never see Notre Dame ads. I spend a lot of time in Michigan and Ohio and don't see ads for Michigan and Ohio State.

PSU is pimping itself out like it is a Super K Mart. They never used to. Are they hurting for enrollment? I know they get (almost) 107,000 people in their football stadium, but is anyone interested in going to school there?

I am just wondering why the constant ad blitz? I thought it was an exclusive place? I don't see Oakmont, Fox Chapel, or Pittsburgh Field Club advertising.
Every time I see these ads I immediately think of ambulance chasing attorneys.

The high end, well regarded attorneys have no need for this.

i personally think this is an apt comparison to what the Peds do....and what Pitt does not need to do......
 
Originally posted by Pitt79:


Originally posted by recruitsreadtheseboards:

Anyone notice the saturation of Penn State ads on local TV? Funny, I never see Pitt Ads. I never see Notre Dame ads. I spend a lot of time in Michigan and Ohio and don't see ads for Michigan and Ohio State.

PSU is pimping itself out like it is a Super K Mart. They never used to. Are they hurting for enrollment? I know they get (almost) 107,000 people in their football stadium, but is anyone interested in going to school there?

I am just wondering why the constant ad blitz? I thought it was an exclusive place? I don't see Oakmont, Fox Chapel, or Pittsburgh Field Club advertising.
Why don't you write to Pitt to place some ads if it bothers you that much. You know, I have seen Pitt ads in the past.
My point is if you are truly a destination place for higher learning, only accepting the best of students, you don't need to barrage the local airwaves with advertising. Pitt doesn't, Neither does CMU. IUP does. Slippery Rock does. CCAC does.

This post was edited on 4/7 10:55 AM by recruitsreadtheseboards
 
They have to advertise. They have those thousands of branch campus slots to fill. As I've said before on these boards: they've created a monster, and the monster must be fed.

They're no longer in the business of educating as much as they're in the business of providing and maintaining jobs. (Gotta keep all of those Paterno relatives employed - right?)

The sad thing is that some of the schools in the state's university system - The Clarions, etc - are hurting for students because many of the students who would have normally gone to the small state schools are now going to a UPS branch campus. They're being convinced that holding a UPS diploma "looks better" on a resume than having a diploma from a smaller school. So in essence, UPS has become a diploma mill for those who are willing to pay the difference in tuition.




This post was edited on 4/7 11:00 AM by Panther Parrothead
 
PSU still claims to get more applicants than any other univ and apparently more SAT takers send their scores to PSU than any other institution. Maybe those claims are correct . . . maybe not. But, they repeat them all the time.

A few weeks ago at a House appropriations hearing with the presidents of all four state related institutions present, the president of PSU made a point to comment that they are the #1 choice of corporate recruiters and the PSU "world campus" is the #1 ranked on-line course provider and assorted other #1 or "leading institution" claims . He also commented on their unparalleled $800 million in research funding. In what is annually a PSU love fest to begin with, I wished the other presidents would have been a bit more vocal in the successes of their institutions.
Later, a house member who was referred to by the committee chair as Mr. Nittney Lion, stood to praise PSU students for raising $13 million to support PSU's pediatric cancer ( While I find their fundraising approach annoying, I don't criticize the work of the students to raise money for a charity.)

Anyway, their president did a better job of reinforcing among a bunch of "true believers" that PSU is the best by far of the state related U's. Those endless selling pursuits as well as the scramble among legislators for PSU tickets shows results in the favored treatment and deference to PSU by a state government headquartered in heart of PSUland.

Speaking after with a leader on the committee, I made a reference to PSU (not negative) and he responded that "they do get more attention as the state's leading public university and the most selective of the schools." I pointed out that PSU main campus may be the most selective in terms of the number of applicants relative to number of acceptances but that Pitt had a superior freshman class profile. He nearly choked saying, "Pitt"? I'm sure that isn't right." (By the way he doesn't know I'm a Pitt alum). His reaction is indicative of assumptions made by many officials: No public college or university in PA (maybe on earth) can outshine Paterno U.

Give them credit . . . they sell, sell, sell themselves. It never ends. And, many people believe they are the institution of success with honor.

This post was edited on 4/7 12:23 PM by JED_72
 
Yep, percentage of applicants accepted is a meaningless stat unless you know who is applying. A mediocre student doesn't waste his time and money applying to elite schools, so whether a great school admits a high or low percentage of applicants isn't really relevant, since many students de-select themselves by not applying since they know they can't get in.

What does matter is the profile of entering students. And Pitt's freshman class has gotten better relative to Penn State's for many years. The SAT scores of Pitt's freshman is now about 100 points higher on average than Penn State's. AND, that doesn't count the branch campus students, who are well below what they take in State College, but who account for the majority of their students.
 
Here is one fact I love:

Average freshman SAT at Pitt-Main: 1760
Average freshman SAT at PSU-Main: 1720
 
Originally posted by JED_72:
PSU still claims to get more applicants than any other univ and apparently more SAT takers send their scores to PSU than any other institution. Maybe those claims are correct . . . maybe not. But, they repeat them all the time.

A few weeks ago at a House appropriations hearing with the presidents of all four state related institutions present, the president of PSU made a point to comment that they are the #1 choice of corporate recruiters and the PSU "world campus" is the #1 ranked on-line course provider and assorted other #1 or "leading institution" claims . He also commented on their unparalleled $800 million in research funding. In what is annually a PSU love fest to begin with, I wished the other presidents would have been a bit more vocal in the successes of their institutions.
Later, a house member who was referred to by the committee chair as Mr. Nittney Lion, stood to praise PSU students for raising $13 million to support PSU's pediatric cancer ( While I find their fundraising approach annoying, I don't criticize the work of the students to raise money for a charity.)

Anyway, their president did a better job of reinforcing among a bunch of "true believers" that PSU is the best by far of the state related U's. Those endless selling pursuits as well as the scramble among legislators for PSU tickets shows results in the favored treatment and deference to PSU by a state government headquartered in heart of PSUland.

Speaking after with a leader on the committee, I made a reference to PSU (not negative) and he responded that "they do get more attention as the state's leading public university and the most selective of the schools." I pointed out that PSU main campus may be the most selective in terms of the number of applicants relative to number of acceptances but that Pitt had a superior freshman class profile. He nearly choked saying, "Pitt"? I'm sure that isn't right." (By the way he doesn't know I'm a Pitt alum). His reaction is indicative of assumptions made by many officials: No public college or university in PA (maybe on earth) can outshine Paterno U.

Give them credit . . . they sell, sell, sell themselves. It never ends. And, many people believe they are the institution of success with honor.


This post was edited on 4/7 12:23 PM by JED_72
I completely understand your comments. Completely. I may have relayed this conversation before, but I was at a dinner with coworkers last year and we were talking about all of this stuff (Mind you I work for a large UK based corporation with American headquarters in the south, so this isn't a bunch of PA locals) and were talking about PSU scandal and sports, and one coworker was defending PSU. He grew up in the heart of Nit Country, area Code 717, He even went on to say "I was accepted at Penn State main" like it was a great achievement. You want to know where this guy went to school? Annapolis. As in the Naval Academy. And he still was brainwashed that going to PSU was such an honor.

That is how brainwashed many people in this state are with PSU.
 
Originally posted by Pitt79:
Originally posted by recruitsreadtheseboards:

Anyone notice the saturation of Penn State ads on local TV? Funny, I never see Pitt Ads. I never see Notre Dame ads. I spend a lot of time in Michigan and Ohio and don't see ads for Michigan and Ohio State.

PSU is pimping itself out like it is a Super K Mart. They never used to. Are they hurting for enrollment? I know they get (almost) 107,000 people in their football stadium, but is anyone interested in going to school there?

I am just wondering why the constant ad blitz? I thought it was an exclusive place? I don't see Oakmont, Fox Chapel, or Pittsburgh Field Club advertising.
Why don't you write to Pitt to place some ads if it bothers you that much. You know, I have seen Pitt ads in the past.
I'm just curious, where have you seen a lot of Pitt ads? I mean, other than the obligatory network slot commercials that get
put on during sports broadcasts for each competing school. I don't live in the area so I don't know the current strategy. I would
think UPJ or UPG could be buying some ad time, but I can't remember seeing local ad spots for Pitt...(I don't mean a special program or for football tickets, but a general university promotion) since 1996 (and those few ads were provided free after the 11 o'clock news by WTAE).

When I visit my family in central PA, I see local tv ad buys for PSU (the university, as in selling the school to undergrad applicants) all the time.

This post was edited on 4/7 5:59 PM by CrazyPaco
 
honestly i haven't seen one PSU ad so far and i watch a fair amount of TV in the evenings while at work

haven't seen the new pitt ad enough for my liking but i have seen it numerous times
 
Originally posted by Panther Parrothead:
They have to advertise. They have those thousands of branch campus slots to fill. As I've said before on these boards: they've created a monster, and the monster must be fed.

They're no longer in the business of educating as much as they're in the business of providing and maintaining jobs. (Gotta keep all of those Paterno relatives employed - right?)

The sad thing is that some of the schools in the state's university system - The Clarions, etc - are hurting for students because many of the students who would have normally gone to the small state schools are now going to a UPS branch campus. They're being convinced that holding a UPS diploma "looks better" on a resume than having a diploma from a smaller school. So in essence, UPS has become a diploma mill for those who are willing to pay the difference in tuition.




This post was edited on 4/7 11:00 AM by Panther Parrothead
Some of their branch campuses are really struggling.

So, I have numbers for each campus between 2010 and Fall 2014.

For instance, Penn State Hazelton freshman enrollment is down 46% over that period: Shenango -43%, Dubois -37%, Mont Alto -35%, Wilkes-Barre -33%. Greater Allegheny -30%, Schuykill -28%, Worthington -24%, Beaver -12.8%. Not a sign of a healthy university.

Of their 19 branch campuses, only 5 are up over that same time period: Harrisburg +66%, Erie +9%, Berks +7.6%, Abington +6%, New Kensington +0.5%.

In the mean time, University Park has increased freshman enrollment 25%. Guess why?

So naturally, you want to know how Pitt compares over this time period...
Main +2.6%
Bradford +12
Greensburg +3.9%
Johnstown +4.4%
Titusville -21.1% (Titusville is so small, it is only a loss of 53 students)

So, the question of why PSU is advertising is fairly obvious.
 
Originally posted by JoeScaz:
Here is one fact I love:

Average freshman SAT at Pitt-Main: 1760
Average freshman SAT at PSU-Main: 1720
On the 2400 scale (CR+M+W), the actual average* for enrolled freshman (fall 2014) are:

Pitt-main: 1890
PSU-University Park: 1780

*average of 25th and 75th percentile scores (how most rankings figure them)


Now, for information you won't ever see posted on PSU's own webpages, if you factor in all 20 campuses, their 2400 scale SAT average drops to an average of 1614 system-wide. This, of course, doesn't include the 728 first year students enrolled in their "world campus" for which there are no admission standards.
 
Originally posted by deepelemblues:
honestly i haven't seen one PSU ad so far and i watch a fair amount of TV in the evenings while at work

haven't seen the new pitt ad enough for my liking but i have seen it numerous times
Can you link to a Pitt ad? I'd like to see it (if different than the spot they use for network provided slots during sports broadcasts). When are they being shown and what is the content?

This post was edited on 4/7 6:10 PM by CrazyPaco
 
Originally posted by JED_72:
PSU still claims to get more applicants than any other univ and apparently more SAT takers send their scores to PSU than any other institution. Maybe those claims are correct . . . maybe not. But, they repeat them all the time.

It is one of the largest universities in the country (the entire university system at least) located in one of the most populated regions of the country (the northeast/mid-Atlantic). But this past fall, PSU-University Park had 50,299 applicants. UC-Berkely had 73,779; UCLA had 80,522...I stopped looking after that. Maybe at one time this was true, but it doesn't seem to be anymore unless there is some disconnect between sending SAT scores and actually applying to school. So as you'd expect, PSU is likely full living in their typical fantasy world driven by urban legends.

A few weeks ago at a House appropriations hearing with the presidents of all four state related institutions present, the president of PSU made a point to comment that they are the #1 choice of corporate recruiters

Yes, in 2010, PSU was ranked as the top place to recruit among corporate recruiters according to a Wall Street Journal Poll. Why not, they have a reputable business school, and enormous student population, in the middle of the mid-Atlantic. It is an obvious stop on the corporate recruiting circuit. The rankings were actually 1. PSU, 2. Texas A&M 3. Illinois 4. Purdue 5. Arizona State. Big state schools, hmmm. What, no Ivies? Their schools must suck. The other factor, for a school like Pitt with heavy bio and health science, and, well, for more elite schools, is that there a disproportionate number of students are going on to get advanced degrees compared to engineering and other terminal discipline heavy places like PSU (not that an engineering BS is a terminal degree, but far fewer engineers go on to grad/professional school than bioscience and health science majors). This also hurts in payscale rankings that eliminate higher degree wage earners. Anyway, lets see how long PSU can milk this one-off ranking from five years ago.

and the PSU "world campus" is the #1 ranked on-line course provider

#2 on the list: a tie between Daytona State College, UIC, and Western Kentucky. Pitt likes to talk about the company it keeps. World Campus has no admission standards. It is the University of Phoenix model. They are welcome to brag about that one.

and assorted other #1 or "leading institution" claims . He also commented on their unparalleled $800 million in research funding.

Latest total R&D expenditure numbers (2013 NSF)
Pitt $872,736,000 (ranked #14)
PSU $837,880,000 (ranked #17)

Total Federal Research (this is the Gold Standard, latest NSF (2012) numbers)
Pitt $518,821,000 (ranked #7)
PSU $465,691,000 (ranked #14)


In what is annually a PSU love fest to begin with, I wished the other presidents would have been a bit more vocal in the successes of their institutions.
Later, a house member who was referred to by the committee chair as Mr. Nittney Lion, stood to praise PSU students for raising $13 million to support PSU's pediatric cancer ( While I find their fundraising approach annoying, I don't criticize the work of the students to raise money for a charity.)

If they were upfront about most of it going into endowed funds for the exclusive institutional building of PSU-Hershey, it would be much more palatable.

Anyway, their president did a better job of reinforcing among a bunch of "true believers" that PSU is the best by far of the state related U's. Those endless selling pursuits as well as the scramble among legislators for PSU tickets shows results in the favored treatment and deference to PSU by a state government headquartered in heart of PSUland.

Every school president should believe their school is the best. Numbers don't lie though.

Speaking after with a leader on the committee, I made a reference to PSU (not negative) and he responded that "they do get more attention as the state's leading public university and the most selective of the schools." I pointed out that PSU main campus may be the most selective in terms of the number of applicants relative to number of acceptances but that Pitt had a superior freshman class profile. He nearly choked saying, "Pitt"? I'm sure that isn't right." (By the way he doesn't know I'm a Pitt alum). His reaction is indicative of assumptions made by many officials: No public college or university in PA (maybe on earth) can outshine Paterno U.

PSU is obviously not the most selective of the state-relateds.
SAT (CR+M) Pitt 1270; PSU 1190
Top 10% of high school class: Pitt 54%; PSU 40%
Average GPA: Pitt 3.99; PSU 3.6
% of students with 3.75 GPA or higher: Pitt 74%; PSU 35%


The applicant pools of the two schools are also disparate.

Give them credit . . . they sell, sell, sell themselves. It never ends. And, many people believe they are the institution of success with honor.

Pitt needs to do a better job selling it self, and Pitt supporters need to do a better job sticking up and promoting their university and not letting people off that challenge indisputable numbers.
This post was edited on 4/7 7:15 PM by CrazyPaco
 
What does all this have to do with football????Do you really think most of the 4 and 5 star recruits care about where a university is ranked in academics?The big star guys don't care about ads on TV or in a newspaper they care about football and football only!BWDIK I'm a Cal U grad but we did just win a National Championship!
 
Sorry to have to contradict your delusions, but some people actually believe that the purpose and mission of a university is education, not football.
 
Yes, some do. And rosters aren't compsed of just 4 and 5 star players. Many universities also use education quality as part of their recruiting pitch. Pitt does. There have been a few recruits in Pitt's past where the strength of some of its academic programs played a sizeable role in their decision to sign over other schools. Pitt has also lost recruits to schools like Stanford for the same reason. Certainly the general health of any university impacts its athletics.

And this board has served as a default discussion board for the all university matters well before it was even part of Rivals. I noticed you didn't post a similar concern in the Penguins thread or the pinned Memorial Day thread, etc, etc.
 
Paco I said most 4-5 star players don't look at academics as to where they going to play.These are the players that separate the average team from the elite teams.I Like to see the breakdown of player sat scores at each school.I just don't get it you Pitt people always ripping on PSU academics and according to rankings there's really not that much difference in the two schools.Both have their specialties and provide a good education.Just my opinion but I know someone will dig up a ranking that shows Pitts superior status in something.BWDIK I was lucky to get through Cal U!
 
Originally posted by vulcan80:
Paco I said most 4-5 star players don't look at academics as to where they going to play.These are the players that separate the average team from the elite teams.I Like to see the breakdown of player sat scores at each school.I just don't get it you Pitt people always ripping on PSU academics and according to rankings there's really not that much difference in the two schools.Both have their specialties and provide a good education.Just my opinion but I know someone will dig up a ranking that shows Pitts superior status in something.BWDIK I was lucky to get through Cal U!
"ALWAYS" ripping on PSU academics? Seriously? The reality is PSU who have "always" ripped on Pitt academics. And for many years, rightfully. But times have changed. Academic qualifications for Pitt at their main and branch campuses have surpassed those of PSU. That is documented fact. And frankly given the unprecedented increase of applications for Pitt main since 1995, I suspect those numbers will continue to increase.
 
Originally posted by pitt-girl:

Originally posted by vulcan80:
Paco I said most 4-5 star players don't look at academics as to where they going to play.These are the players that separate the average team from the elite teams.I Like to see the breakdown of player sat scores at each school.I just don't get it you Pitt people always ripping on PSU academics and according to rankings there's really not that much difference in the two schools.Both have their specialties and provide a good education.Just my opinion but I know someone will dig up a ranking that shows Pitts superior status in something.BWDIK I was lucky to get through Cal U!
"ALWAYS" ripping on PSU academics? Seriously? The reality is PSU who have "always" ripped on Pitt academics. And for many years, rightfully. But times have changed. Academic qualifications for Pitt at their main and branch campuses have surpassed those of PSU. That is documented fact. And frankly given the unprecedented increase of applications for Pitt main since 1995, I suspect those numbers will continue to increase.
I like how correcting incorrect information is "ripping."

A school that has thrived on a foundation of urban legends and slogans over substance for so long is obviously is going to react viscerally to a presentation of actual data. Whether that data is a list of covered up atrocities or the status as a diploma mill, the answer is to shoot the messenger. [see, that is ripping, but also unfortunately true]

BTW, Cal PA is regarded as a better school than every single PSU branch (at least going by academic scores at Princeton Review, if not others)...so by those measures, that means Cal U students are getting a better education than 50% of PSU undergrad students, and paying less for it.

This post was edited on 4/8 7:38 PM by CrazyPaco
 
The son of one of my co-workers applied to Pitt and PSU. He attended a large public high school near Erie.
He was not admitted to Pitt but was admitted to Main.
PSU has more open slots than Pitt.
It's not a big deal to me. Pitt is unique; Penn State is not.
But the branch campuses at PSU struggle for one principle reason. The money from tuition goes into the PSU system and the re-distributed to PSU branches. The return is about .70 cents on the dollar. Behrend is the sole exception to that rule and likely why it is successful.
 
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