Texas is going to start selling beer at football games this season. They started selling at basketball, baseball & softball games in 2014.
Beer sales
- Thread starter mike 301
- Start date
Assuming there isn't some proven research it wouldn't be profitable ... they're foolish not to.
BUT, schools like those that have their own facilities may indeed have insurance, infrastructure, worker training, cleanup, supply etc. costs that might make it unprofitable, and/or sufficient attendance that would preclude a bump.
I think one of the prime advantages of Pitt at Heinz is that it has none of those costs... yet a need for niches that can bump attendance.
It's low hanging fruit there for the taking. But they just don't seem to want to bother. Or find it beneath them. Like most aspects of the program up to now.
Again, it's not a big deal, of itself. It's merely a symptom of the disease of program indifference. A very peripheral one for sure. I already conceded the gains would be modest. I'd rather they go all in with the factors that actually matter. But this is just another example.
But, by all means keep agreeing with continued half-assery to win the thread argument.
oh well that is a relief, I was worried about how texas football was going to survive in these tough, economic times.. 131 million dollars in annual revenue just doesn't cut it anymore..
Nothing wrong with trying to continue to grow your revenue, even if you are at the top of the food chain. The crazier thing to me is that Texas apparently draws enough fans to a softball game to make it worth selling beer.
I'm not agreeing with anything. I'm saying selling beer does not equate to winning like you state.
I just don't get the whole Donald Trump "if you do this, this will happen, but don't worry about my plan, it will just work, LISTEN TO ME!!!!!!" some take. It's not quite that simple.
"I don't think many people buy premium seats for access to booze". Really? And you know that how? Pitt needs to think long term, not short term. The problem is donations. Until the program improves enough to consistently attract more paying fans, they cannot afford to take the chance of losing any Club Seat ticket holders and their donations to please some people who want a beer during the game. Like I said, it may not be fair, but if you want booze, pony up and donate. It's not brain surgery.
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I have no way of knowing if booze is a primary factor in buying club seats. A large porition of that section is tied to corporate sponsorship which is going to stay in that area regardless. Do you believe there is a large amount of individual donors in club seats that only buy those seats because they have access to beer? I don't think you can prove that either, so we're both going on gut feeling.
Can't we work on improving donations AND look for other potential revenue streams at the same time (regardless of how small)? It's not an either/or proposition. Small things add up. I believe the risk in minimal. I guess I don't see why anyone would be adamantly against this. If Pitt determines it can improve their bottom line, then I'm on board. We're all speaking in hypotheticals anyway.
Club seats are sweet obviously cause they are prime seats but also because they have access to the club bar, restrooms, amenities, etc.. I don't think it's just access to beer.. TVs, getting out of the weather, a shot of jameson, taking a leak in a bathroom that doesn't require a 30 minute wait, etc.. It's a lot more than just access to $9 beers.. That's my take though, I didnt' take a poll or anything. I believe club seat donors will still have that feeling of separation and higher class from us regular folks who will be slugging back bud lights from plastic cups while we wait in long lines to urinate in troughs..Speaking of urinating in troughs, Heinz field needs to do something about those urinal troughs, the water is way too cold.... and deep.. Good night folks and please don't forget to tip your server..
See, that is the attitude and dilemma that faces Pitt fans. We want BIG College football, yet we think it is Allegheny vs Case Western. It is big money sporting event. It is time to bring beer. Why have another excuse/barrier to prevent people attending games. And yes, I think it is ridiculous that not having the opportunity to by a $10 Miller Lite draft would keep them away, it does some people. Plus it is revenue. Do it. Don't look back.
But PG, club seats are more than about alcohol, it is about kibbutzing around, being "seen" and honestly people spend way too much time in "da club" than in their seats. Same at the Pete.
I don't think alcohol sales will affect the club seating. Here is a fallacy in that argument. The Steelers sell alcohol in all seats, the clubbies are sold out. The Pens too. The Pirates too. Club level still offers many more amenities and freedoms than regular seats do.
I got served a beer in Bermuda when I was 15.. I wasn't allowed to drive a scooter but I could drink 20 beers..
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