Darren Heitner is an agent and expert in all things NIL. He is a good follow on Twitter even though he sometimes is a little too pro-player (not a shock) for my tastes.
These are two things he tweeted that I think give you an idea where all of this is going….
“An “NIL” budget in the realm of $10 million is what it’s going to take to be competitive for the 2025-26 basketball season.
You can complain about it or start figuring out where that money is coming from.
We aren’t going back to “the old days.” Adapt or die.”
And he also tweeted this:
“
The amount of money offered to basketball players in the transfer portal is bananas.
It's hard to believe that 5 years ago, college athletes were lucky to receive envelopes of cash here and there and not get caught.
Today, similarly talented athletes are certified millionaires”
****
I mean, if you want to know where Pitt stands and why it is tough for the Panthers right now to compete those two probably shed a lot of light.
I have talked to two other NIL agents who told me this is absolutely an “athlete’s market” and the cost of doing business right now is high.
It will be interesting to see where this all heads
These are two things he tweeted that I think give you an idea where all of this is going….
“An “NIL” budget in the realm of $10 million is what it’s going to take to be competitive for the 2025-26 basketball season.
You can complain about it or start figuring out where that money is coming from.
We aren’t going back to “the old days.” Adapt or die.”
And he also tweeted this:
“
The amount of money offered to basketball players in the transfer portal is bananas.
It's hard to believe that 5 years ago, college athletes were lucky to receive envelopes of cash here and there and not get caught.
Today, similarly talented athletes are certified millionaires”
****
I mean, if you want to know where Pitt stands and why it is tough for the Panthers right now to compete those two probably shed a lot of light.
I have talked to two other NIL agents who told me this is absolutely an “athlete’s market” and the cost of doing business right now is high.
It will be interesting to see where this all heads
