What do you mean by urban? If you mean being located in a city, Pitt isn't even close to having the least urban campus among urban universities. For your neck of the woods, I can name four schools in the District that are significantly less urban than Pitt: Georgetown, American, Howard, and Catholic. Compared to GW and maybe UDC, yeah, Pitt is less urban. Pitt is also less urban that schools like NYU, Columbia, Temple, Drexel, and DePaul. But Pitt is not less urban compared to UChicago, Northwestern, Vanderbilt, Johns Hopkins, Miami, Cincinnati, UWashington, WashU, Harvard, MIT, BC, Rice, etc. Pitt's major problem is that the heart of the campus is transected by major and minor thoroughfares and it has been entirely ineffective at closing needless transects like Bigelow unlike almost every other school named above.
It was the aesthetics i was referring in terms of an Urban campus--that is the overall look and feel of it. I have been on campus at Georgetown, American, Catholic and Maryland numerous times and I would take the aesthetic appeal of Pitt's campus environs over any one of them anytime.
When I bring someone to Pitt the first time, even if I am approaching from the West, I ALWAYS drive them out of the way to Squirrel Hill and then through Schenley Park by Phipps so they emerge by Frick Fine Arts with Schenley Plaza and the Cathedral in front of them. First impressions are important.
Absolutely agree!
In any case, I believe urban schools are much more appealing to students these days for the same reasons people are moving back into urban cores. Pitt's campus has also been significantly upgraded, in both major and minor ways, over the last 15 years and students these days have a much closer affinity to it as well. That why it is a good thing to hear students call the Cathedral of Learning "Cathy," because that is a term of endearment for it that prior generations of student never approached. What Pitt doesn't have is a homogenous, walled campus. What it does have are some of the best collection of individual academic buildings in the world...and that is not hyperbole. That needs to be continuously emphasized. It's like a collection of disparate jewels without a proper setting, which is why I've always been so keen on closing Bigelow.