The final tally was $4.22 Million from 6,345 donors. That is actually a smaller total amount raided than in both 2017 ($5.7 Million) and 2018 ($9.0 Million), but I think it set a participation record for the # of donors. The number of donors from 2018 almost doubled from the 3,358 in 2018.
The leaderboards at the following link show who had the most donors and who won the bonus funds:
https://www.pittdayofgiving.com/pages/pdog-leaderboards
For Athletics, the Pitt Band and then cheer had the most donors. Football came in third, followed by Men's hoops and then gymnastics. However the biggest money getters were:
Men's hoops: $235K
Football: $108K + $2K bonus
Women's hoops: $104K
Softball: $ 18K
Pitt Band: $ 12.6K + $5K bonus
Overall, the Athletic Department received $492K or 11.7% of the total funds raised. Athletics had 687 total donors or 10.8% of the total.
Student club sports for tennis, rowing, and sailing picked up bonus money, as did Men's Glee. The big money getters of the student clubs were:
Tennis: $6.5K with $5.5K in bonuses
Men's Glee: $7.3K + $3.3K in bonuses
Rowing: $7.3K with $1.5K in bonuses
In what was essentially the miscellaneous category, the Falk Laboratory School out raised everyone:
Falk School: $14.4K
Osher Institute: $12.8K + $500 in bonuses
Pitt Library: $5.65K + $1K bonus
In the schools category, UPJ, UPG, and UPB scooped up a combined $61K in bonus money. However, the biggest $ getters both in this category and of the overall challenge were:
School of Social Work: $1.43 Million
School of Arts & Sciences: $ 719K
Katz Business: $ 264K + $500 in bonus
College of General Studies: $ 246K
Swanson Engineering: $ 236K
The Pitt Fund received $50K, General Scholarship Fund $17K plus a $10K bonus, and Panthers Forward program received $3.7K plus a $10K bonus.
If this is a representative snap shot of fundraising at Pitt (and it might not be), then about 10% of annual donations to the university go to athletics. However, this excludes mandatory "donations" for seat purchases.
What was also interesting was the young alumni (graduated in last 10 years) donor numbers. It appears more recent grads, almost twice as many, were willing to give than ones that graduated 10 years ago. That's also interesting when framing giving rates for alumni in the context of athletic prowess during their school days. It's obviously not a controlled comparison, but it doesn't suggest a strong correlation either.