When I was going to every Pitt game at Pitt Stadium, between '87-'92 every game was not sold out, not even close most of the time, even tOSU, ND, Penn State and forget it if it was Pacific, Navy or Northern Iowa! And people weren't obsessing over it. maybe because there where no message boards.
Yeah, I don't remember sitting in a packed stadium either. The obsession with Heinz is driven by the #107strong nonsense more than anything.