Cashing in on NIL

[djbpitt]

How big of a fan boy do you have to be to pay big money to play video games with a college football player? Who would pay $30 for a player's Tweet or $80 for an Instagram mention? I know some of these guys will make money but many probably won't get much. Florida players have cut 40 endorsement deals.

Cha-ching! Or not.

 

[djbpitt]

If NIL had come around much earlier, we could have had a lot more Ironhead commercials. Picture a Zest commercial filmed in Brackenridge Hall: "But Ironhead, what's with this thingy?"