Following up on this, this is the top 10 biggest NIL deals in all of college in any sport men or women. Take note of the lack of men's college basketball players on this list.
NCAA athletes with the biggest endorsement deals
Name | University | Sport | Amount |
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Bronny James | USC Trojans | Basketball | $6.1 million |
Shedeur Sanders | Colorado Buffaloes | Football | $4.5 million |
Livvy Dunne | LSU Tigers | Gymnastics | $3.3 million |
Arch Manning | Texas Longhorns | Football | $2.8 million |
Caleb Williams | USC Trojans | Football | $2.8 million |
Travis Hunter | Colorado Buffaloes | Football | $2.2 million |
Angel Reese | LSU Tigers | Basketball | $1.7 million |
Spencer Rattler | South Carolina Gamecocks | Football | $1.5 million |
Bo Nix | Oregon Ducks | Football | $1.5 million |
Jayden Daniels | LSU Tigers | Football | $1.5 million |
I don't believe anyone is going to pay Meleek Thomas over $1 million in college basketball and if by small chance they do, its barely going to be over $1 million. In fact, after doing some research on this, the 5 biggest NIL deals in all of college basketball right now men or women are
Bronny James
Angel Reese
Hansel Emmanuel 1.2 million - 1 Arm basketball player
Flau-Jae Johnson 1.1 million
Jared Mccain- 1 million
That is ALL of college basketball. So in short, of the top 5 in all of college basketball, 2 are women that won a national title and 1 player has 1 arm.
Cooper Flagg, who is head and shoulders the number 1 recruit in high school basketball regardless of class, has an online NIL evaluation of 950K per on ON3. I would be willing to bet he easily cleared $1 million in NIL, but I am heavily skeptical he got up to $1.5 million.
Bballinsider is overrating his forecasts on NIL deals.