Happy 13-9 Day, everyone!
Throughout the past two weeks, we've had some pretty intense discussions about attendance and stadiums. While I have tried to stay out of it for the most part, I did decide to do my own research on the matter to see if I could come up with any explanations. I looked at every season from 2001-2017 and 1976-1981, along with national averages from those years. I had a lot of questions I set out to answer to help give a better picture as to why the attendance is what it is. Some of the things I discovered were:
- Pitt has a core fanbase of around 34,000 fans. I found this using all the single-game attendance totals under 40,000
- With an average attendance of 45,590 from those 17 years, this means that at your typical game, 75% of fans are apart of the core base, while 25% are either opposing fans or casual fans
- Playing P5-Conference schools out-of-conference doesn’t have much of an impact; Without counting Penn State and Notre Dame games, attendance only goes up 3% when playing these schools. This means that Pitt would be better off scheduling lesser competition, as they’d draw the same number of fans and they’d most likely gain more wins in the process (Pitt is only 3-7 in these games)
- Playing ranked opponents while being unranked doesn’t impact the attendance much either. In these types of games, attendance only goes up 6% (This does include West Virginia, Notre Dame, and Penn State)
- Speaking of the three stooges, here’s a statistic for all the trolls who say those schools inflate our attendance numbers: When you take away all home games against these schools, average attendance only drops 5%
- The only thing that will change attendance is winning. When Pitt is ranked, attendance goes up 12% when playing unranked opponents and 29% when playing ranked opponents (When this has occurred, attendance has never been under 60,000)
- Additionally, those who say preseason rankings are meaningless are wrong. When Pitt starts the season in the Top 25, they tend to have 10% higher season attendance
- Pitt's football attendance was 7% higher* than the national average from 1976-1981, but dropped to 1% higher from 2001-2009 (the study I used only went up to this point.) However, I don't think the reasons are the ones you'd expect
- It doesn't take several years of winning to bring fans to games. From the 17 years in the 21st century, Pitt would have a spike in attendance when they'd be successful the year before and start off strong the following year.
After going through all these numbers and comparing them something stood out to me: We have the completely wrong strategy when it comes to out-of-conference scheduling
We have this faulty belief that no matter what our record is, we will draw a few extra people to games if we have a well-known out-of-conference opponent, specifically a P5/BCS opponent. In fact, this is the exact opposite (with the exception to the three stooges.) IIRC, the only time we had 50,000+ for one of these games was the 2008 Iowa game. Even games against Texas A&M, Nebraska, Michigan State, etc. had around 48,000 max in attendance. What I found true that some people have said on here is that the common Yinzer does not care about these schools, unless they're the stooges and maybe a Ohio State, Michigan, etc. Attendance for G5 games were only slightly less than P5 games. I believe this is because these fan bases were usually closer to Pittsburgh and brought more fans to these games. At this point, who cares what your OOC strength is like? It's obvious at this point that the committee doesn't put as much value into this as one would think. Why not play 1/2 of WVU/PSU/ND at home every year and pair them up with a Marshall/Temple/Cincinnati? Not only would this lead to higher attendance at these single games, but it'd also lead to more attendance in the future because we'd win more of these OOC games and have more to play for down the stretch.
Also: I don't think an on-campus stadium would change anything with attendance. Attendance is higher at Heinz Field than it was at Pitt Stadium... Maybe it's because Heinz's numbers are slightly inflated because it holds more. Not counting the dark ages, the core fanbase of fans was lower from 1982-1990 than it is today... Maybe this is because enrollment is up and there're more alums alive today. But there's no evidence to suggest a move would back to Oakland would stabilize attendance at around 40,000 and increase it overall since bigger games would bring more. Heck, it may actually decrease attendance in the grand scheme of things since a stadium in Oakland would most likely seat <50,000 tops, causing the numbers to deflate. However, there are ways to improve the atmosphere and experience on the North Side since that's where Pitt will be indefinitely. I believe more signage and packing fans closer together is a good start. What they could do is expand their footprint over there. With construction still going on at the North Shore, why can't they purchase property to build a Pitt-themed restaurant, team store, and mini hall of fame? Additionally, connecting Oakland and the rest of Pittsburgh with the spine line (which is inevitable over time) would improve the situation as well. Like I said, there's many things Pitt could to enhance the experience without having to spend >$250 million on a new stadium. And if the numbers show anything, it's this: If you win, they will come.
This is just what I noticed and interpreted from it. Of course, everyone has their own opinions on it. I'd love to here everyone's thoughts on this. H2P.
Throughout the past two weeks, we've had some pretty intense discussions about attendance and stadiums. While I have tried to stay out of it for the most part, I did decide to do my own research on the matter to see if I could come up with any explanations. I looked at every season from 2001-2017 and 1976-1981, along with national averages from those years. I had a lot of questions I set out to answer to help give a better picture as to why the attendance is what it is. Some of the things I discovered were:
- Pitt has a core fanbase of around 34,000 fans. I found this using all the single-game attendance totals under 40,000
- With an average attendance of 45,590 from those 17 years, this means that at your typical game, 75% of fans are apart of the core base, while 25% are either opposing fans or casual fans
- Playing P5-Conference schools out-of-conference doesn’t have much of an impact; Without counting Penn State and Notre Dame games, attendance only goes up 3% when playing these schools. This means that Pitt would be better off scheduling lesser competition, as they’d draw the same number of fans and they’d most likely gain more wins in the process (Pitt is only 3-7 in these games)
- Playing ranked opponents while being unranked doesn’t impact the attendance much either. In these types of games, attendance only goes up 6% (This does include West Virginia, Notre Dame, and Penn State)
- Speaking of the three stooges, here’s a statistic for all the trolls who say those schools inflate our attendance numbers: When you take away all home games against these schools, average attendance only drops 5%
- The only thing that will change attendance is winning. When Pitt is ranked, attendance goes up 12% when playing unranked opponents and 29% when playing ranked opponents (When this has occurred, attendance has never been under 60,000)
- Additionally, those who say preseason rankings are meaningless are wrong. When Pitt starts the season in the Top 25, they tend to have 10% higher season attendance
- Pitt's football attendance was 7% higher* than the national average from 1976-1981, but dropped to 1% higher from 2001-2009 (the study I used only went up to this point.) However, I don't think the reasons are the ones you'd expect
- It doesn't take several years of winning to bring fans to games. From the 17 years in the 21st century, Pitt would have a spike in attendance when they'd be successful the year before and start off strong the following year.
After going through all these numbers and comparing them something stood out to me: We have the completely wrong strategy when it comes to out-of-conference scheduling
We have this faulty belief that no matter what our record is, we will draw a few extra people to games if we have a well-known out-of-conference opponent, specifically a P5/BCS opponent. In fact, this is the exact opposite (with the exception to the three stooges.) IIRC, the only time we had 50,000+ for one of these games was the 2008 Iowa game. Even games against Texas A&M, Nebraska, Michigan State, etc. had around 48,000 max in attendance. What I found true that some people have said on here is that the common Yinzer does not care about these schools, unless they're the stooges and maybe a Ohio State, Michigan, etc. Attendance for G5 games were only slightly less than P5 games. I believe this is because these fan bases were usually closer to Pittsburgh and brought more fans to these games. At this point, who cares what your OOC strength is like? It's obvious at this point that the committee doesn't put as much value into this as one would think. Why not play 1/2 of WVU/PSU/ND at home every year and pair them up with a Marshall/Temple/Cincinnati? Not only would this lead to higher attendance at these single games, but it'd also lead to more attendance in the future because we'd win more of these OOC games and have more to play for down the stretch.
Also: I don't think an on-campus stadium would change anything with attendance. Attendance is higher at Heinz Field than it was at Pitt Stadium... Maybe it's because Heinz's numbers are slightly inflated because it holds more. Not counting the dark ages, the core fanbase of fans was lower from 1982-1990 than it is today... Maybe this is because enrollment is up and there're more alums alive today. But there's no evidence to suggest a move would back to Oakland would stabilize attendance at around 40,000 and increase it overall since bigger games would bring more. Heck, it may actually decrease attendance in the grand scheme of things since a stadium in Oakland would most likely seat <50,000 tops, causing the numbers to deflate. However, there are ways to improve the atmosphere and experience on the North Side since that's where Pitt will be indefinitely. I believe more signage and packing fans closer together is a good start. What they could do is expand their footprint over there. With construction still going on at the North Shore, why can't they purchase property to build a Pitt-themed restaurant, team store, and mini hall of fame? Additionally, connecting Oakland and the rest of Pittsburgh with the spine line (which is inevitable over time) would improve the situation as well. Like I said, there's many things Pitt could to enhance the experience without having to spend >$250 million on a new stadium. And if the numbers show anything, it's this: If you win, they will come.
This is just what I noticed and interpreted from it. Of course, everyone has their own opinions on it. I'd love to here everyone's thoughts on this. H2P.
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