The new revenue will be nice but since all your conference teams share it, it will have diminishing returns for the larger revenue teams and benefit the Purdue's more per capita. It's not really a win for PSU *in conference*.
I agree. Frankly some the bigger players in both of those Uber conferences could make more money independently, but they need to maintain some degree of continuity and ‘tradition’…for now, to avoid too much negative pub and possibly anti trust action.
Which I’m sure they know, and will eventually putting the squeeze on the other schools to allocate based on a weighted percentage of Q score or average annual rankings or TV ratings or some other metric (sorry Nits and Ron Cook, Attendance ain’t one).
Much to PSU chagrin they will find themselves getting more than Rutgers and Indiana and Maryland, but less that Ohio State, Michigan, USC and likely even UCLA. PSU will be in the middle tier with Wisconsin and Michigan State (and possibly Oregon and Washington by then, which Is a pretty inevitable addition). This could then get reshuffled over the years as trends and success change, but realistically this rarely happens so PSU will find it self pretty permanently in second class. But they can console themselves that the same thing will inevitably happen in the SEC. (I’d say the ACC as well but our very existence is not assured).
When greed is the ruling factor, as it totally is now, none of the Have’s will ever be truly satisfied with the status quo. As Homer Simpson once said to Mr. Burns, “Gee Mr. Burns, you’re the richest guy I know,” to which Mr. Burns answered wistfully, “Yes, but I’d give it all up for just a little more.”