As a guy who spent hundreds of thousands of dollars on college tuition for his kids, I do find the college football arms race to be offensive. Those schools with $75 million football buildings and $50 million football dorms are slapping their regular students in the face, when tuition costs keep rising and rising beyond comprehension. I'm obviously in the minority, since blowback is minimal, and I realize that most of those dollars come from private donors, but the whole state of college sports is out of whack.
It's even more obscene to realize that those over-indulgent facilities are used to recruit prima donna players who don't go to class much, so that they can eventually earn millions playing in the NFL, and get a free education and a stipend on top of it. I mean, any rational person has to look at the whole set-up and either get mad as hell or burst out laughing. It's insane.
At big football schools the athletic departments operate with completely separate budgets and funding than the rest of the university, so tuition dollars aren’t being siphoned off to fund athletics. And they make money or at least break even. Now if you think that donations to the general fund are reduced because people donate to athletics instead, you might have a point. But I suspect most people that give money only to athletics would not be donating to the general fund anyway if colleges didn’t have athletic departments.
It doesn’t seem too bad to me if you think of big time college sports as just another form of marketing. What is the value to the school’s brand for all the exposure athletics provides?